Poll Format

Present your target audience with a full-screen branded message and ask a simple, multi-choice question to drive greater engagement and recall. Craft the perfect questions and attributes to highlight your product’s benefits and features, solicit useful user feedback and reinforce your message. Users will be driven to your site/landing page after submitting their answer.


Poll Format Design Specifications

Click an item below to get more details

  1. Background

    Laptop/Tablet: 1200x700px   Mobile: 640x780px
    Image or solid color/gradient. Can be anchored to one of the page’s sides or four corners. Must remain the same throughout the entire flow.

  2. Splash Container (Optional)

    Laptop/Tablet: 560x600px or smaller   Mobile: 600x640px or smaller
    Optional. Can use custom colors, shadows, corner-rounding and transparency.

  3. Laptop/Tablet: 200-400px wide   Mobile: 400-500px wide
    Transparent background PNG

  4. Continue Button

    Laptop/Tablet: 200-360×50-100px   Mobile: 400-500×60-120px
    Required text is “Continue to Free Wi-Fi”. Can use custom fonts, colors, and corner-rounding.

  5. Poll Container (Optional)

    Laptop/Tablet: 560x600px or smaller   Mobile: 600x640px or smaller
    Optional. Can use custom colors, shadows, corner-rounding and transparency.

  6. Poll Question

    2 lines of text max
    Question to ask the user. Must fit inside the Poll Container. This question should take up 2 lines of space in text in the design (see PSD).

  7. Poll Answers

    2 lines of text max each
    Answers to the question the user was asked. Up to 5 are allowed. Each question should have a radio (select) button on the left side. Must fit inside the Poll Container. Each answer should take up 2 lines of space in text in the design (see PSD).

  8. Submit Button

    Laptop/Tablet: 200-360×50-100px   Mobile: 400-500×60-120px
    Text required to start with “Wi-Fi Connect and/&”. The rest can be filled out as pertains to the campaign. The most common text used is “Wi-Fi Connect & Submit”. Another common text used is “Wi-Fi Connect & Sign Up”. Can use custom fonts, colors and corner rounding.

  9. No Thanks Button

    Laptop/Tablet: 200-360×50-100px   Mobile: 400-500×60-120px
    Required text is “No Thanks, Just Take Me Online”. Must be exactly the same size as the “Submit Button”. Can use custom fonts, colors and corner-rounding.


General Guidelines

  • We need approved creative assets (according to the specs above) a minimum of two weeks prior to your campaign's launch date.
  • Use the PSD template provided (red buttons at the top of this page) as the basis for your work.
  • Provide all assets as separate layers or groups inside the PSD templates.
  • The promo's background must remain the same throughout the entire flow of the promo.
  • If any custom fonts are used, please provide the font files in the delivered assets.
  • If possible, provide a brand style guide or brand color palette.
  • Subtitles can be included in the video or can be sent as .SUB or .SRT files.

Tracking Information

Our ad server tracks events such as clicks, sessions, video views, and conversions. Analytics provided by our ad server can be segmented across devices, venues, and creatives. Third party click and impression trackers (DART, Atlas, Mediamind, etc.) can supplement our first party tracking. Feel free to contact us if you have any questions regarding your specific tracking needs.


Questions? Email us: zzMediaOps@boingo.com