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I finished my season three weeks ago, but that didn’t mean I had no more events on the calendar. In fact, my schedule was loaded with trips and events. First off was an Olympic race in Santa Barbara. Then we’d be off to Kona – not to race this year, but as spectators. We planned to hurry home from the Big Island in time to participate in the Challenged Athletes Foundation (CAF) event in San Diego, followed by the Tram Challenge in Palm Springs the week after. And the list of activities went on and on. But those plans came to a screeching halt in the blink of an eye. Remember that Olympic race in Santa Barbara? Well, that’s where the unraveling began with a bike collision one mile from T2. Fortunately, the other rider was unharmed. Me…. not so much. I’m sitting here today with four fractures in my pelvis, which means no weight-bearing for 4-6 weeks. If you are an athlete or live with one, you know that hearing this is like a death sentence. Now, this most certainly is an exaggeration, but in the first moments after hearing these words, that’s what it feels like. And, in

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Need to Reach Boingo? Send Us a Tweet!


With 300 million people on Facebook, 8 million daily visitors on Twitter, and 40 million members on LinkedIn, social media is now the #1 online activity in the world (over porn). Just imagine the number of conversations taking place at any given time as people keep in touch with friends and family, share information, and express themselves. But social media is no longer just about making conversation; it has become an important channel for customers to communicate with companies. According to a recent USA Today article, 58% of survey respondents said if they tweeted about a bad experience, “they would like the company to respond to their comment.” Frankly, it surprises me that *only* 58% of Twitterers expect to be heard when they have a complaint. The fact is, many of you are reaching out to Boingo via social media sites, and our goal is to respond to all of you. Here are some examples of how we’ve got our ear to the social media ground: A customer at the airport had trouble connecting to Boingo on his smartphone and tweeted about it. We responded and determined (yes, in 140 characters) that the user needed to update his Boingo Mobile